is money breaking DNS?
more and more DSL provider in north america decide to break DNS in
favour of more revenues from miss typed domain names.
what is that and how does it work?
well, every provider provides his customer with a set of resolving DNS servers. these servers should respond to queries for non existent domain names with a NXDOMAIN that indicates that the domain in question does not exist. instead of that they redirect the customer to a site that has payed links with content "that helps the customer finding what he intended to find".
IP by Verisign or "we had that already"
the intellectual property for that could be in the hands of Verisign who first redirected user to special "help pages" and tried to monetize the miss typed domains. the out cry that days was so loud that it lasted just about 2 days or so. the main difference to the new model is that Verisign did the redirection on the root level for .com and .net. with the DSL providers trying to make money from their customers buy click ads Verisign tries to monetize the root again by selling parts of the root server logfiles. the technique behind their latest product idea in this space is an API where one can proof if a defined not registered domain name got already nameserver traffic. this would change the domain tasting market but as the product will be quite pricey it would be just additional value to some of the top 5 or 10 domainers in the world i guess.
whether Verisign really lounges the product or not and looking at some other developments in how to monetize misspelled domains i have a clear view of infrastructural problems arising out of marketing departments increasing value without knowing the technical drawbacks.
what is that and how does it work?
well, every provider provides his customer with a set of resolving DNS servers. these servers should respond to queries for non existent domain names with a NXDOMAIN that indicates that the domain in question does not exist. instead of that they redirect the customer to a site that has payed links with content "that helps the customer finding what he intended to find".
IP by Verisign or "we had that already"
the intellectual property for that could be in the hands of Verisign who first redirected user to special "help pages" and tried to monetize the miss typed domains. the out cry that days was so loud that it lasted just about 2 days or so. the main difference to the new model is that Verisign did the redirection on the root level for .com and .net. with the DSL providers trying to make money from their customers buy click ads Verisign tries to monetize the root again by selling parts of the root server logfiles. the technique behind their latest product idea in this space is an API where one can proof if a defined not registered domain name got already nameserver traffic. this would change the domain tasting market but as the product will be quite pricey it would be just additional value to some of the top 5 or 10 domainers in the world i guess.
whether Verisign really lounges the product or not and looking at some other developments in how to monetize misspelled domains i have a clear view of infrastructural problems arising out of marketing departments increasing value without knowing the technical drawbacks.
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